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Business decisions rarely fit into one category.
A product launch involves marketing, finance, operations, technology, and people. A growth strategy depends on data, customer insight, leadership, and execution. The General Management Track helps you understand how these pieces connect.
You’ll build a foundation across business disciplines, then choose courses that reflect your goals and interests. This flexible approach gives you room to explore before committing to one narrow career path.
You’ll develop the ability to look at a business challenge from different angles, ask better questions, and recommend practical ways forward.
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