Master’s in International Marketing
Stand out in a competitive global marketplace with Hult’s one-year MIM that equips you with the international strategic skills, creative executional ability, and cutting-edge knowledge to thrive in a constantly shifting digital environment.
Key program features
Full-time / One year
Home campuses: Boston, London
Curriculum
Learn international marketing by doing it
Understand the importance of the customer journey in today's fragmented media landscape. Learn to develop a marketing strategy leveraging tools needed to market through digital channels, conduct market research with an eye toward new product development, and examine global market opportunities for expansion and growth. Gain a solid foundation of marketing analytic skills and learn to develop key metrics for a successful strategy as you take part in real-world business challenges that are integrated into your entire program.
Key skills developed
Customer Experience
Social Media
Digital Marketing
Financial Acumen
Customer Engagement
Core modules:
Module 1
Immerse yourself in the world of a global marketing professional. Nail the essential foundational skills, from consumer behavior to data, finance, and communication.
Module 2
Now you’ve got the basics covered, it’s time to take it up a gear. Advance your own soft skills while delving deeper into all things consumer-focused and brand-related.
Module 3
Boost your marketing acumen with product development and sales strategies before applying everything you’ve learned in your final Business Challenge.
On completion of your core program, you’ll tailor your degree to your individual interests and goals with electives. Choose from a wide range of elective courses or specialize in a certain discipline with pre-defined specialization modules.
Courses and challenges subject to change
Applicable for students starting the program in September 2023
Get your second degree tuition-free
Double your chances in the global job market with a Dual Degree from Hult, which sees you earn two triple-accredited degrees in as little as 18 months. Applicants are also eligible for a full tuition award on their second degree. This is available for a limited time and applies only to the Dual Degree program.
This is available for a limited time and applies only to the Dual Degree program. Want to know if you qualify for a Dual Degree? Take our quick three-minute quiz to find out.
Campus Locations
Get global experience
Choose one home campus for your core program and travel to others for electives with Global Campus Rotation. Study in centrally located campuses in some of the world’s most influential business hubs and gain on-the-ground international experience as you build a global network.
Career Development
Personal career support at every step
We work with every student individually to set a targeted strategy, equip them with the right tools, and guide them on a clear path to achieve their career ambitions. The results speak for themselves.
People from every part of the world, intense class debates, skills in all aspects of business and marketing, and my dream job—Hult offered me all this and more.
Jasmin Manzano
Filipino/American
2020
Fees & admissions
You can apply for a range of merit-based scholarships that reward your achievements and potential. So, whether you’re an active humanitarian, a driven entrepreneur, or an aspiring leader—there could be a scholarship for you at Hult.
How to apply
If you’re made to do, then the chances are, you’re made for Hult. We assess candidates individually based on the strength of their whole profile and take the time to get to know your unique value and skillset. Priority is given to those who apply by the applications deadline.
Billed cost of attendance for 2023 - 2024
| Boston | London | |
|---|---|---|
| Program fee¹ | 55,000 USD | 44,000 GBP |
| Other student-related costs² | 3,810 USD | 1,720 GBP |
Estimated expenses³
| Boston | London | |
|---|---|---|
| Housing | 18,000 USD | 14,000 GBP |
| Living | 12,000 USD | 9,000 GBP |
| Books & course materials⁴ | 1,000 USD | 700 GBP |
Application fee: 95 USD
¹ A non-refundable Confirmation Deposit counts toward the Annual Program Fee.
² Includes Insurance (provider varies), and Library which includes cases, articles and other licensed materials.
³ Amounts are based on market benchmarks and exchange rates at the time of print and are therefore subject to change. Estimated expenses should be applied a second time for studying Dual Degree.
⁴ Course instructors may assign additional textbooks, licensed software or other materials not included in our library as part of the requirements of their course. These are not included in student course fees and costs are an estimate.
Download Brochure
Download a brochure for an in-depth look at Hult’s master’s programs.