Master’s in International Marketing

Stand out in a competitive global marketplace with Hult’s one-year MIM that equips you with the international strategic skills, creative executional ability, and cutting-edge knowledge to thrive in a constantly shifting digital environment.

Key program features

  • Full-time or part-time

  • On campus or online

  • Home campuses: Boston, London

Key program features

  • Full-time or part-time

  • On campus or online

  • Home campuses: Boston, London


Learn international marketing by doing it

Understand the importance of the customer journey in today's fragmented media landscape. Learn to develop a marketing strategy leveraging tools needed to market through digital channels, conduct market research with an eye toward new product development, and examine global market opportunities for expansion and growth. Gain a solid foundation of marketing analytic skills and learn to develop key metrics for a successful strategy as you take part in real-world business challenges that are integrated into your entire program.

Key skills developed

  • Customer Experience

  • Social Media

  • Digital Marketing

  • Financial Acumen

  • Customer Engagement

Graduate Ready to Do

We have identified the skills employers are looking for globally and built the teaching of these professional and technical skills into your program, so you are ready to take on your next challenge after graduation.

Core program & electives

Your core program is made up of three modules, each culminating in a real-world business challenge. Click below to find out more.

Module 1


Immerse yourself in the world of a global marketing professional. Nail the essential foundational skills, from consumer behavior to data, finance, and communication.

  • Business Challenge #1: Customer Journey

Module 2


Now you’ve got the basics covered, it’s time to take it up a gear. Advance your own soft skills while delving deeper into all things consumer-focused and brand-related.

  • Business Challenge #2: Brand Audit & Recommendations

Module 3


Boost your marketing acumen with product development and sales strategies before applying everything you’ve learned in your Capstone Capstone: launching a new product into a new market.

  • Capstone Challenge: Designing your Business

Design your own degree

On completion of your core program, you’ll tailor your degree to your individual interests and goals with electives. Choose from a wide range of elective courses or specialize in a certain discipline with pre-defined specialization modules.

Courses and challenges subject to change

    Double your value with a Dual Degree

    Why get one degree when you can get two? Double your chances in the global job market with a Dual Degree from Hult, which sees you earn two triple-accredited degrees in as little as 18 months. Add a second specialized master’s to your first degree with just six months of additional full-time study.

    Campus Locations

    Get global experience

    Choose one home campus for your core program and travel to others for electives with Global Campus Rotation. Study in centrally located campuses in some of the world’s most influential business hubs and gain on-the-ground international experience as you build a global network.

    Career Development

    Personal career support at every step

    We work with every student individually to set a targeted strategy, equip them with the right tools, and guide them on a clear path to achieve their career ambitions. The results speak for themselves.

    People from every part of the world, intense class debates, skills in all aspects of business and marketing, and my dream job—Hult offered me all this and more.

    Jasmin Manzano





    of Hult master's graduates changed country, industry, or function



    of Hult master's graduates were employed after 6 months



    of international Hult master's graduates at US campuses gained employment in the US



    of Hult graduates start their own business

    Fees & admissions

    You can apply for a range of merit-based scholarships that reward your achievements and potential. So, whether you’re an active humanitarian, a driven entrepreneur, or an aspiring leader—there could be a scholarship for you at Hult.

    How to apply

    If you’re made to do, then the chances are, you’re made for Hult. We assess candidates individually based on the strength of their whole profile and take the time to get to know your unique value and skillset. Priority is given to those who apply by the applications deadline.

    Entry requirements

    • Bachelor’s degree or equivalent
    • Proficiency in English (TOEFL/IELTS/PTE)
    • Successful application process
    • Bachelor’s degree in a business-related field OR Bachelor’s degree in any subject + one year’s relevant work experience

    Application Deadline - Round 1

    October 28, 2021

    Scholarship Deadline: November 18, 2021

    Program fees

    Program fee49,800 USD37,000 GBP
    Other student-related costs3,430 USD1,510 GBP

    Estimated expenses

    Housing17,000 USD13,000 GBP
    Living11,000 USD8,000 GBP
    Books & course materials1,000 USD700 GBP

    For a full breakdown of our fees, terms & conditions, and scholarships, please visit the following pages:

    Live online option available

    Study part-time from home and stand out in a competitive global marketplace. With the latest synchronous online learning technology, you’ll be a part of a live classroom of students joining from all over the world. Complete your entire degree from home or upgrade with optional on-campus leadership weeks and summer electives to gain on-the-ground international experience.

    Masters in International Marketing

    Live Online MIM

    Earn your Master's in International Marketing from home with minimal disruption to your work life

    18 - 22 months

    100% online

    34,500 USD

    Upcoming events

    Connect with people in your region and all over the globe at our various events.

    • Virtual Skills Lab | Black History Month: Walking in Their Shoes | Oct 13

    • Virtual Skills Lab | 2022 Global Trend: Leading the Competition with Workplace Well Being | Nov 9

    Application Deadline - Round 1

    October 28, 2021

    Priority is given to those who apply by the applications deadline. Our enrollment team will support and guide you through the entire process.