STEM

Master's in Marketing with Analytics

Learn to measure performance, optimize strategy, and make smarter marketing decisions through predictive analytics, AI, and data.

Made for

Data-driven marketers

Starts

No longer accepting applications.
Explore Master's in Management

Chartered Institute of Marketing

Accredited Degree

Program update

The Master’s in Marketing & Analytics is no longer accepting applications.

If you’re interested in building your marketing and analytics expertise, explore our Master’s in Management with a specialization in Marketing or with a specialization in Analytics Through Hult’s AI Labs you’ll also gain hands-on experience applying AI to real-world challenges—preparing you for the future of the industry.

Explore Master's in Management

WHY THIS PROGRAM

Turn insights into action—faster

For marketers who want to turn data into impact, Hult’s STEM-designated Master’s in Marketing with Analytics puts the right tools at your fingertips.

Learn to analyze performance, predict trends, and optimize campaigns with AI and real-time data, so you can lead confident, results-driven marketing strategies.

CURRICULUM

Program at a glance

Our hands-on curriculum combines marketing fundamentals with AI, consumer behavior, business intelligence, and leadership to build your fluency in data and decision-making.

Core

Build technical and strategic marketing acumen with hands-on courses focused on intensive skills development and continuous practical application through integrated business challenges.

Capstone

Collaborate on campaigns with leading companies like Expedia, Dunkin’ Donuts, Kinder, and Ferrari—connecting strategy and execution, and turning your new skills into real-world impact.

Electives

Go beyond the core, customizing your degree with a wide range of elective courses offered across our global campuses, sharpening your skills to align with your career ambitions.

Future-proof your career with a Hult Dual Degree
Earn two master's degrees in 18 months with a Dual Degree

Learn more Apply Now

Expand your skills with Coursera certificates

As a postgraduate student at Hult, you’ll get full access to Coursera—one of the world’s leading online educational platforms.

From AI and analytics to leadership and innovation, you can explore new topics, gain career-relevant skills, plus earn micro-credentials and industry-recognized certificates that complement your Hult master’s degree.

Optional micro-credentials include:

Microsoft Public Relations and Communications

Salesforce Sales Operations

Google Digital Marketing & E-commerce

Meta Marketing Analytics

Unilever Digital Marketing Analyst

Meta Social Media Marketing

FACULTY & SPEAKERS

Learn from global experts & industry leaders

Our marketing faculty have built careers leading global brands like Microsoft, Google, Pearson, and American Express—and now they’re here to help build yours.

SUCCESSFUL ALUMNI

Graduate with connections that span the globe

Your Hult master's opens doors, and your alumni network keeps them open. As a graduate, you'll benefit from a thriving global community, continuous learning pathways, and countless ways to connect with peers and opportunities worldwide.

Meet Olivier

Founder, Not Quite Round

Master’s in Marketing Class of 2014 alumnus Olivier Van Laer has the business of fashion in his blood.

Originally from Belgium, he built his career in London, specializing in marketing and e-commerce strategy for high-end fashion and luxury brands. It’s a competitive and fast-paced industry, and Olivier is not slowing down.

In just over 10 years since graduation, Olivier has founded two marketing agencies, worked with some of Savile Row’s most illustrious tailors, expanded his expertise into the worlds of beauty, hospitality, and homeware, and, most recently, become involved in his family’s fashion production business.

Olivier credits Hult’s flexibility, hands-on learning, and well-connected network for helping him break into the elite world of luxury marketing.

“Just do it. Take the risk and start. Be flexible, evolve, and think outside the box.”

Olivier Van Laer
Belgium
Master's in Marketing
Class of 2014

Supercharge your career progression

Your Hult master's opens doors, and your alumni network keeps them open. As a graduate, you'll benefit from a thriving global community, continuous learning pathways, and countless ways to connect with peers and opportunities worldwide.

weeks

average time grads take to secure a role after graduation

77

%

of alumni are working in countries different from their origin

82

%

of international students at US campuses gained employment in the US

454

companies hired Hult 2024 graduates across 37 countries

Top employers for master’s graduates

Target roles for graduates

Unlock a world of opportunities with a Master's in Marketing & Analytics from Hult. Our program equips you with a versatile skillset and global perspective, opening doors to diverse and in-demand roles across industries.

Performance Marketing

Marketing Analyst

Marketing Data Scientist

Growth Marketing Manager

Marketing Automation Specialist

Paid Search Specialist

STEM OPT OPPORTUNITIES

Increase your eligibility to work in the US

Not only does this Hult master's program increase your employability worldwide, but you can also be eligible for up to three years of post-graduation work authorization (OPT) in the US.

You must study in the US for the full year of your STEM-designated master's and go on to work in a related STEM field.

Learn More About STEM Degrees

ADMISSIONS & FEES

Start your journey

We’re looking for students who'll make an impact—not just in business, but in the world.

We assess candidates individually based on the strength of their whole profile and take the time to get to know your unique value and skillset.

How to Apply

Program update

The Master’s in Marketing & Analytics is no longer accepting applications.

If you’re interested in building your marketing and analytics expertise, explore our Master’s in Management with a specialization in Marketing or with a specialization in Analytics Through Hult’s AI Labs you’ll also gain hands-on experience applying AI to real-world challenges—preparing you for the future of the industry.

Explore Master's in Management

Hult Master's Degrees

Master's in Marketing with Analytics

Program update

Turn insights into action—faster

Program at a glance

Expand your skills with Coursera certificates

Learn from global experts & industry leaders

Graduate with connections that span the globe

Meet Olivier

Founder, Not Quite Round

Supercharge your career progression

Target roles for graduates

Start your journey

Program update

Get in on the action