CLEVER: The Six Strategic Drivers for the Fourth Industrial Revolution
We live in times of ultra-rapid change, characterized by increasing volatility, uncertainty, complexity and ambiguity (VUCA). In the past 50 years, the average lifespan of a business model has dropped from 15 years to less than five and the average length of time a company stays on the Fortune 500 has shortened from sixty years to just eighteen. Therefore organizations must continuously update their strategic decisions.
However, the rules of strategy are being constantly rewritten. As exponential technologies like artificial intelligence (AI), biotechnologies, blockchain, augmented and virtual reality, 3D printing and robotic agents become a reality, they are precipitating a Fourth Industrial Revolution (4IR), an age that is rapidly transforming the way organizations succeed.
How is the 4IR changing the strategy playbook?
What are the dominant forces that determine strategic success during the 4IR?
What do executives need to know to win amidst incoming disruption?