Academic articles
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The case study method or why “Experience is the best teacher”
With new teaching techniques, the case study method, students learn how to manage businesses, products, and crises before even leaving the classroom.
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A new generation of entrepreneurs battles it out on Hult’s London campus
Teams of Bachelor of Business Administration students went head-to-head at our London campus to compete in a ‘Dragon’s Den’ style competition for investment as part of our undergraduate Enterprise Week. Students had just a few days to come up with their business idea, conduct market research, define pricing and promotion strategies, and propose how to get the product to market.
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Havas Worldwide London Partners with Hult International Business School
Hult International Business school has formed an alliance with Havas Worldwide on an ambitious project that focuses on the future of content. MBA students from the London, Boston, San Francisco, Shanghai and Dubai campuses will work intensively on a six-week project – the Hult Action Project – with the London agency’s management team.
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Visualize This: Spatial Reasoning Skills Matter More Than Ever
The aircraft in the picture is probably unlike anything you’ve ever seen. In fact, it looks like it’s straight out of Star Wars. Its wings are blue, the main body is white, and its been designed to cut down on fuel consumption through a hybrid engine that combines hydrogen and turboelectric power. Yet the most amazing part of all? It’s made entirely of LEGOs.
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The Lean Startup Methodology—A Movement Transforming Business
“Lean Startup isn't about being cheap [but is about] being less wasteful and still doing things that are big.” - Eric Ries, founder of the Lean Startup methodology
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Hult London students get an up close look at Bloomberg, PepsiCo
Hult London students have had some great opportunities to make valuable connections with big name companies this year. Events including on-campus speaker sessions and visits to local companies, facilitated by the Hult’s Corporate Relations department, offer students an insider’s prospective on high-profile companies.