Virtual Workshop

Specialization Workshop: Marketing

We bring our real-world approach to all of our virtual classrooms with an immersive, interactive learning experience that you can take part in, wherever you are. These workshops will be run live, only for confirmed students, with top professors, breakout discussions with international teams, and creative problem solving—virtual just got real.

Please note that the time is EST (Boston, United States), so make sure to check what that is in your time zone!

April 9, 2022, 9am & 3pm EST (2pm & 8pm BST)

1 hour 30 mins

EST Boston time zone

Enter Details


About the class

Where to offer your products and services, how to market them, identifying who and where are your consumers are all central questions for marketers. Products or services that connect with consumers are central to successful organizations. Understanding how consumers make decisions and the role of branding is key to developing competitive advantages.

This session, led by Hult professor Matthew Fisher, will offer an introductory overview to the marketing discipline, from the use of data to the psychology of consumer behavior.

Matthew Fisher

Matthew Fisher teaches Hult marketing, management, and operations courses. He’s also an adjunct professor at San Francisco State University and Saint Mary’s College. He has ten years’ experience in financial services and real estate as well as an MA in philosophy, an MBA from SFSU, and an MIB (international business) from the Université Nice Sophia Antipolis.

Matt teaches mostly in marketing and management disciplines, with classes in strategy, branding, business ethics and sales. His extensive entrepreneurial experience has also allowed him to teach in the areas of economics, entrepreneurship, operations, and philosophy.

Expertise includes

Marketing Management
Strategic Analysis
Matthew Fisher

A classroom less ordinary


Teaching at Hult is no ordinary profession—but Hult is no ordinary school. We can’t wait to meet you in the classroom and see just how extraordinary you can be.

Can’t join us for this online session? Check out to find more virtual sessions that will prepare you for life at Hult.

Interested in learning more? Check out our Welcome Events page to find other online sessions that will prepare you for life at Hult.

Hult has taught me to dream big and think outside the box to become an entrepreneur, all while teaching me lifelong skills like cross-cultural communication.

Chyna Probert


Class of 2020 

I fell in love with Hult as soon as I visited campus. You really get to know your professors, who help you achieve your goals. 

Tumelo Seemule


Class of 2021