Advanced Organization Design

For leaders looking to assess, design and implement organization structures that will deliver their strategy.


The program provides a toolkit of the most powerful methods and frameworks used in organization design work. Most of the time is spent using the tools on organization challenges: case studies, participant’s own organizations and examples from the faculty. Solutions to these challenges can involve changes to organizational structure, linking processes, job roles, people choices, incentives, decision authorities, accountabilities and other dimensions of an effective organization.

The faculty - an academic, two consultants and an executive - help participants understand:

  • How to align an organization with its strategy, and how to assess whether the existing organisation fits the strategy
  • The tools for organization design work, such as the nine tests of good design’, ‘value chain maps’, ‘organization models’ and design principles’
  • The process of organization design: the steps of analysis, who should be involved, their role in the process and how long it should take.
  • What methods other participants have used in their organization design work

The program is loosely based on the book Designing Effective Organisations by Michael Goold and Andrew Campbell. If you’d like to explore Andrew Campbell’s blog on organisation and operating models please visit here

Who is this for?

For professionals who have a role in organization effectiveness, consultants involved in organization and process design, and leaders at any level who anticipate changing their organization to better align with strategy. As an advanced program we do expect all participants to be actively involved in organization work.

Format & Dates

**3 day programme - blended or online **

Program format

**Blended: **2.5-hour launch event, 3 days residential and 1.5-hour live learning follow-up

Online: 2.5-hour launch event, 4x 6-hour sequential modules and 1.5-hour live learning follow-up



  • 13-15 Sept 2021


Next start date: 26 April 2021


  • Blended: £4,600 + VAT
  • Online: £2,950 + VAT

Onsite accommodation is charged separately to your program fee, to find out what's included please read our fee information here

Program Impact

Learning Outcomes for Participants & Organizations

At the end of this program participants will be able to:

  • Use the frameworks and tools needed to complete Organization Design work at a business and functional level
  • Critically evaluate a business or function’s current Organization Model and Design to identify opportunities to better align with strategy
  • Skillfully guide others through a collaborative design process
  • Lead organization design work
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“I found virtual study with Ashridge extremely positive. A seamless experience, very focussed and relevant, expertly delivered, with the right balance of listening, demonstration and interaction. It has provided new perspectives on design and shifted my thinking in ways I didn't anticipate but am confident will enhance my practice.”

Shellann Moody, Head of Organisation Effectiveness, Cadent

“I very much appreciated the openness, availability and expertise that the faculty showed throughout the program. Their passion and experience of OD was obvious to all. They make a wonderful complementary team.”

Irene Bruggeman, Executive Learning Manager, Allianz AG

“Fantastic learning experience and the ability to learn real life practical tools that can be immediately applied on the job.”

Niamh Walsh, CHRO, Glen Dimplex

“Amazing and impactful programme, offering a brilliant toolkit for an OE professional.”

Marcelo Borges, Organisation Effectiveness Director, Alter Domus

Download program schedule


Andy Cross

Andy Cross

BA (Hons), MSc

Andrew Campell

Andrew Campbell


Download the program brochure

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