Qatar Post

Qatar Post has grown exponentially in the last 5 years, undergoing a major transformation process supporting Qatar’s ambitious program of social and economic development. To support the next phase of their transformation, Qatar Post partnered with Ashridge to create a flexible program of leadership development.

About Qatar Post

Qatar Post is the national provider of postal services across Qatar. Opened in 1950, it was acquired by the State of Qatar in 1963. Since becoming an independent organization in 2001 it has been transformed into a shareholding company whose objective is to transform postal service delivery and position Qatar Post as a leader on a global scale.

Client: Qatar Post

Sector: Postal Services

Initiative: Leadership Development

Overview: A mix of individual development courses and customized programs.

The Challenge

  • New HR and performance management fundamentals recently implemented
  • Requirement for learning in both English and Arabic
  • Qatari executives need to embrace new responsibilities on a global scale
  • Need to build long term organizational sustainability and support Qatar National Vision 2030
Mohammed Jabr Al Naemi

“Having experienced so much change in an extremely short period of time – starting with the move from a Government Authority to a commercial, international organization – a pressing need was to provide leaders with the support and development they required to lead an international business through the next phase of it’s transition.”

Mohammed Jabr Al Naemi

Chief Financial Officer, Qatar Post

The Solution

A full capability assessment was carried out, highlighting key areas of focus for leadership development. The program began with a one-day launch event in Qatar, designed in partnership. The program then continued with a mix of individual development courses and customized programs. Leaders were able to self-select some of their study so that they were empowered to manage their own learning journey.

Programs were delivered in a combination of English and Arabic, with live simultaneous translation taking place on some programs. Participants had the opportunity to learn alongside people from all over the world from program sessions in Doha and at Ashridge Executive Education HQ in the UK.

The Impact

Performance and leadership capability among the participants has significantly improved. There is evidence of behavior change and leaders enhanced skill, understanding and global outlook is being applied daily.

Participants have reported improvements in managing teams and collaborating, delegating tasks, working with different personalities, developing and motivating others, enhancing and utilizing own skills and discovering existing capabilities and strength.

Hessa Al Maraisii

“It was a remarkable experience for all of Qatar Post’s employees. They have translated their learning to their role and are sharing their knowledge with other employees on their return.”

Hessa Al Maraisii

Head of Leadership Development, Qatar Post

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Hult International Business School
Hult International Business School 
Ashridge Executive Education