{"id":2799,"date":"2014-12-01T16:04:16","date_gmt":"2014-12-01T16:04:16","guid":{"rendered":"http:\/\/news.hult.edu\/?p=2659"},"modified":"2022-06-29T13:02:32","modified_gmt":"2022-06-29T12:02:32","slug":"top-10-digital-dos-donts-businesses","status":"publish","type":"post","link":"https:\/\/www.hult.edu\/blog\/top-10-digital-dos-donts-businesses\/","title":{"rendered":"Top 10 digital dos and don&#8217;ts for businesses"},"content":{"rendered":"<p>Consumer behaviors are changing all around us. Expectations of online experiences are constantly increasing and loyalty is harder than ever to gain and retain. Meanwhile, the new boys on the start-up block are disrupting business models and large non-digital companies will be left behind if they aren&#8217;t innovating effectively and appealing to the changing needs of their audience.[Tweet &#8220;Non-digital companies will be left behind if they aren&#8217;t innovating effectively &#8220;]<\/p>\n<p>Now more than ever, it\u2019s crucial for businesses to understand the growing number of digital technologies in order to engage the target customer.<\/p>\n<p><b>The essential dos and don\u2019ts<\/b><\/p>\n<p>In his recent webinar, Professor Ben Hart shares the top ten digital dos and don&#8217;ts for businesses to help you and your organization arrive at success in this fast moving landscape. He looks at the opportunities and pitfalls in the digital world, and provides tips on how to appeal to today&#8217;s connected customer.<\/p>\n<p>The dos and don\u2019t cover topics essential to ultimate business success, including: starting small, building the right team, responding to customers but not allowing them to dictate to you, and <a title=\"Lessons from Coca-Cola\u2019s CEO \u2013 Celebrate failure, not just success\" href=\"https:\/\/www.hult.edu\/blog\/celebrate-failure-not-just-success\/\">learning from failure<\/a>.<\/p>\n<p><b>Keep it simple<\/b><\/p>\n<p>In his tips <a title=\"Professor Ben Hart bio\" href=\"https:\/\/www.hult.edu\/en\/about-us\/faculty\/ben-hart\/\">Professor Hart<\/a> emphasizes the importance of simplicity saying:\u00a0\u201cDelivering solutions in a simple way is the key to business success\u201d [Tweet &#8220;\u201cDelivering solutions in a simple way is the key to business success\u201d &#8211; Professor Ben Hart&#8221;]. The same goes for increasing customer engagement through interactivity and evolving your business model when changing times demand innovation.<\/p>\n<p><a title=\"Top 10 digital dos and don'ts webinar\" href=\"https:\/\/www.hult.edu\/en\/events\/webinars\/\">Read the full 10 Digital Dos and Don\u2019ts from Hult Professor of Marketing, Ben Hart and listen to his webinar<\/a>.<\/p>\n<p><b>The road ahead<\/b><\/p>\n<p>Looking at <a title=\"What will 2015 bring for digital marketing?\" href=\"https:\/\/www.hult.edu\/blog\/what-will-2015-bring-for-digital-marketing\/\">what 2015 will bring for digital marketing<\/a>, web promotions are expected to account for nearly a quarter of the entire advertising market. One thing\u2019s for sure, marketing has changed for good and all marketers need to have an in-depth knowledge of digital techniques.<\/p>\n<p>Hult was the first business school to recognize this by launching a Master of Digital Marketing, and has integrated the core components of that program into\u2028 their <a title=\"Master of International Marketing\" href=\"https:\/\/www.hult.edu\/masters\/international-marketing\/\">Master&#8217;s in International Marketing program<\/a> to equip students with the strategic marketing skills they will need to compete in today\u2019s wired world.<\/p>\n<p>Explore the complexities and challenges of the marketing world with Hult&#8217;s <a href=\"https:\/\/www.hult.edu\/masters\/international-marketing\/\">Master&#8217;s in International Marketing<\/a>. To learn more, take a look at our blog <a href=\"https:\/\/www.hult.edu\/blog\/how-marketing-influences-our-daily-life\/\">How marketing influences our daily life<\/a>, or get into broader business with a <a href=\"https:\/\/www.hult.edu\/masters\/international-business\/\">Masters in International Business<\/a> instead. Download a brochure or get in touch today to find out how Hult can help you to explore everything about the business world, the future, and yourself.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Consumer behaviors are changing all around us. Expectations of online experiences are constantly increasing and loyalty is harder than ever to gain and retain. Meanwhile, the new boys on the&#8230;<\/p>\n","protected":false},"author":4,"featured_media":2815,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[25],"tags":[180,182],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Top 10 digital dos and don&#039;ts for businesses | Hult International Business School<\/title>\n<meta name=\"description\" content=\"Get the top 10 digital dos and don&#039;ts for businesses from Hult Professor of Marketing, Ben Hart, and learn essential digital marketing tips.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Top 10 digital dos and don&#039;ts for businesses | Hult International Business 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