Developing an international marketing strategy
No man is an island, and the same can be said of businesses too. Those that seek success will readily recognize that to get ahead of the competition, it isn’t…
Is mail a dying form for businesses and marketing?
A bank statement (one not yet swapped to paperless). A brochure from a luxury knitwear brand—one I could never justify the price, never mind afford. And a heap of hand-written…
A lesson in Marketing Analytics: The magnetism of the Boston Celtics
Let’s start with the facts: there’s no better place on earth for a sports fan than the city of Boston. Forget about London’s soccer or San Francisco’s “cool teams”—Boston’s the…
Webinar: Hult’s Masters in International Marketing
Deep-dive into Hult’s Masters in International Marketing program. Current Hult students and Dr. Tessa Misiaszek, Marketing & Entrepreneurship Professor, introduce you to the program, share their personal experiences, and take…
Marketing insights: An interview with Andy Letting, Global Head of Digital Acquisition and Retention at Jack Wills
Throughout the academic year, students at Hult International Business School have the invaluable opportunity to learn first-hand from business leaders at the cutting edge of their industries and disciplines. Along…
From engineering to marketing: Why a job in sales can work for you
Written by Ram Sasidhar, Global Ambassador and Master of International Business student at Hult’s San Francisco campus, Class of 2017. If you are passionate about working in the field of…
7 careers you can pursue with a marketing degree in 2017
In the digital era, the marketing landscape is constantly evolving, making careers in marketing among the most exciting, dynamic, and in-demand of 2017. As the internet continues to make the…
5 tips On How To Get A Head Start In Today’s Marketing Industry
Written by Global Ambassador, Aletta Brandle, Master of International Marketing student, San Francisco campus, class of 2016. You have decided that you want to study International Marketing at Hult International Business…
How marketing influences our daily life
Written by Kiara March, Master of International Marketing, London campus, Class of 2016 Ever since I started my Masters in International marketing at Hult, my attention has turned to how every…
Hult Boston marketing students win S1C and exclusive networking opportunity
Hult Boston has announced the winners of the latest Square One Challenge (S1C), which saw teams of Master of International Marketing students compete to solve a business challenge currently facing…
Students at Hult San Francisco take up the Google Online Marketing Challenge
200 students at Hult San Francisco kicked off this year’s Google Online Marketing Challenge workshop series. Students across all programs are planning to participate in the challenge and attend corresponding online…
What will 2015 bring for digital marketing?
Digital marketing has become a central part of most companies’ promotional strategies in recent times, and the sector is only set to grow in the near future. According to an…
Hult Marketing Club is getting connected to the Bay Area in a big way
It’s not every day that students have a chance to sit in on a casual conversation with a Google exec after class, discussing the future of search, marketing, and what…
Decoding the DNA of a Successful Solutions Marketer [Marketing Magnified]
By Steve Hurley, Hult Faculty and Managing Director, Solutions Insights, Inc. Republished from Marketing Magnified, original article found here. For nearly a decade, we’ve seen high technology companies struggle to…
MasterClass – Strategic Marketing – Mike Grandinetti [IBM SmartCamp]
Professor of Entrepreneurship, Innovation and Digital Marketing at Hult International Business School and Managing Director at Southboro Capital, Mike Grandinetti speaks about strategic marketing on IBM’s SmartCamp blog. What is…
Ben Acheson of Digivate speaks to our Digital Marketing students
Digivate are a full service ROI focused e-commerce and digital marketing agency based in the heart of Covent Garden, London. They specialise in design, build, hosting as well as online…
Hult International Business School launches new Master of International Marketing
Hult International Business School launches new Master of International Marketing Students gain an unrivalled opportunity to study in 3 global locations – San Francisco, London and Dubai (London – December…
Dr. Dave Chaffey best selling author speaks to Digital Marketing students
David Chaffey is author of five successful business books including Internet Marketing: Strategy, Implementation and Practice; E-business and E-commerce Management, eMarketing eXcellence and Total E-mail Marketing. His books are used by the Master of Digital…
Felix Velarde of digital agency Underwired speaks to Digital Marketing students
In his twitter words: Started 1st agency 1994, now run pioneering eCRM agency Underwired. Eternal optimist, glider pilot, foodie, love dancing. Wanna be here when the future comes “ If…
Babson College marketing case competition
Jose Escobar, a student from the Hult International Business School, was a member of one of the top two winning teams at the second annual Babson Marketing Case Competition hosted…
Hult International Business School professor to lead seminar in Shanghai on strategic marketing of high-tech products
What drives consumer behavior with products like iPad and iPhone? What determines success and failure in hi-tech industries? How can marketers select creative strategies in an environment of continuous technological…
Hult International Business School, committed to training the leaders of today’s digital age, launches innovative Master of Digital Marketing program
The rapid replacement of classified ads and traditional media by Facebook, Twitter, blogs and video sharing sites has created a severe shortage of talented professionals who can think innovatively and…
How did two Hult alumni receive a $54 million investment
Austrian alumni Peter Windischhofer and Kilian Kaminski met in 2013 in Shanghai while studying Hult’s Master’s in International Business. What started out as two people from Germany and Austria studying in the same class, lead…
Hult first-year guide: build your own degree
College can seem like a daunting experience for many. Going into a new environment, excited to learn but a little unsure on where or what specifically you want to see…
What’s it like to go to university in London?
London. Like most cities, it feels buzzing with opportunity. And it is! With 9+million residents, London is home to a rich and diverse demographic; almost half of the population identify…
Why study at a dedicated business university?
When you’re finishing up at high school there’s a lot to think about in terms of what’s next. University life promises so much opportunity. More freedom, different living arrangements, new…
My career journey: Nicole Tobar
Meet Hult alum, Nicole Tobar. Originally from Ecuador, Nicole is an adventurous professional with over 8 years’ experience working in marketing and commercial roles across two different industries and three…
Voices of Pride
Love who you want to love and be proud of who you are. This might be one of the biggest lessons I’ve learned in preparation for Pride month. I set…
Effective communication makes the difference between success and failure
The secret to success (and, the path to failure) is never that black and white. However, there is one critical leadership skill that can make the difference of whether a…
Hult partners with Brown University to deliver Business Boot Camp
Hult International Business School and Brown University are partnering to provide a one-of-kind Business Boot Camp for Brown undergraduate students. Designed to ensure students gain essential business knowledge and practical…
