Professor of Digital Marketing
MSc Mathematics and Industrial Sociology, Imperial College
Mike Berry is Adjunct Professor at Hult International Business School, London. He has worked in marketing for over 25 years, starting his career at Procter & Gamble. He has held senior positions at Wunderman/Young and Rubicam (WPP), FCB (Senior VP European Integration) and as Head of Digital EMEA for Jack Morton (Interpublic group). He currently holds senior teaching/training roles at the Chartered Institute of Marketing (CIM) and the Institute of Direct and Digital Marketing (IDM). Mike has worked with many of the world’s largest brands as a strategic adviser/consultant on direct, digital and integrated marketing.
Mike has taught Marketing Strategy to Hult London undergraduates. He was course tutor on the Master of Digital Marketing degree. For the last two years he has taught Pricing Strategy to the Hult Master of Integrated Marketing students. He has also held senior teaching positions at Imperial College London and University of Warwick. Mike is a visiting lecturer at Grenoble Graduate School of Business, Cyprus International Institute of Management and London School of Commerce.