The Hult LEAP Method

The Hult LEAP method, “Learn, Experience, Action Project”, gives you exposure to real-world challenges.
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Hands-on Experience: How the LEAP Method works

Employers want graduates who are job-ready. We’ve designed our curriculum so that you don’t just study abstract theory, you also get hands-on experience. Our innovative curriculum is based on three components, “Learn, Experience, Action Project”: LEAP. Solutions to global social problems need innovative and entrepreneurial approaches more than ever. Hult’s Master of Social Entrepreneurship is a highly practical program focused on how to apply these innovative approaches to important global social problems. Social entrepreneurship is about “thinking” and “doing,” and the Hult program is unique in placing you in a position to do both, not just in the classroom but also in front of a real client working on real-world challenges through our Action Projects. Work alongside the likes of Hult affiliate organizations, Habitat for Humanity, Solar Aid, One Laptop per Child, and and discover the power of using business models to create global social change.


Hult’s LEAP method is an integrated approach to learning that enables you to put classroom theory into practice. Hult faculty employ the case study method to illustrate how business principles are applied in practice but enriches the method by fostering interactive learning through thought-provoking discussions with students from around the world and iPad instant polling to facilitate timely and data-driven exchanges of ideas. Hult provides you with the theory, tools, terminology, and trends to give you a broad perspective on business.


Experience is a crucial component of our LEAP method. Translate theory into practice with insights from faculty with real-world experience, panel discussions with industry experts, exclusive networking opportunities, and company visits. Hear firsthand advice from executive speakers like Steve Forbes on the choices they’ve made, the mistakes they’ve made, and tips on securing your dream job. Hult’s global campus rotation gives you the opportunity to experience the international value chain and examine international business practices close-up.

Action Projects

Action Projects

The final step of the LEAP process involves students in a real-world situation. With a small team of classmates and a mentor (typically a consultant or senior executive), students compete against other teams to develop a growth plan for social enterprises. At the end of six weeks, each team presents its recommendations to the company's leadership team. Social entrepreneurship is about “thinking” and “doing,” and the Hult program is unique in placing you in a position to do both, not just in the classroom but also in front of a real client working on real-world challenges.

Action Project Examples

  • Strengthening the online route to market

    The online retail spend worldwide is growing rapidly. A major consumer goods company asked Hult students to develop business models to drive their customers to buy more products more frequently from their website or through web-based markets such as eBay or Amazon. Selling directly to customers will allow the company to gain better insights about end-users of their products and better understand their buying behavior. The business models will need to achieve these goals without alienating the client’s core route to market, which relies heavily on channel partners who sell through both retail outlets and their own online stores. Hult students reported their findings to the senior executive team.

  • A big opportunity in big data

    Each new generation of intelligent and connected consumer electronics devices—from toasters to toothbrushes—promises more convenient, more interesting, and more effective experiences. Hult students were asked for insights on how a global electronics company could go beyond these new experiences to completely new business models. Examining trends in cloud computing, “big data” analytics, and mobile payments produced new concepts for partnering with insurance companies, entertainment brands, and auto manufacturers to create and capture new value. The teams presented to the company’s R&D Director.

  • Future of food and fuel production

    Food and fuel are necessities. So when a client wants to find new ways to grow their business by USD150 million in three to five years, Hult students were challenged to find new areas for growth. Teams toured the company’s food production plants and spoke with staff for key insights into the organization and its assets in order to bring their innovative business concepts into an implementable business plan. Teams presented 25 new and exciting growth opportunities that combine the basic human needs and multiple trends in technology and food markets to the Head of Strategic Planning.

  • Product bundling and customer acquisition

    A leading insurance company in China was looking to develop and adopt a new strategy to accelerate growth. The key growth drivers include broader consumer penetration, expansion into new segments, and improved share of wallet through cross-selling and bundling. Hult student teams generated business concepts by integrating ideas around new business models, new value propositions, new capability development, new distribution channels, and new customer experiences. Their findings were presented to the senior executive team of the company.

  • Testing the limits of the cloud

    Over the past five years, global organizations have realized that executing on opportunities in the cloud is no longer a choice. The General Manager of Global Strategy of a major technology company came to Hult for help in identifying and developing new innovative business concepts with an annual revenue potential greater than USD1 billion by year three. The aim of any new concepts or platforms would have to leverage mobile and multiple application layers and have a clear road map for global expansion. The ideas generated were presented to the company’s leadership team.